Which YouTube Analytics report can give you the average view duration for all of the videos on your brand’s channel?

  • The frequency report
  • The audience retention report
  • The watch regularity report
  • The view demographic report

The correct answer is:

  • The audience retention report

The audience retention report is the YouTube Analytics report that can give you the average view duration for all of the videos on your brand’s channel.

Now for the real test: are people watching your entire video? Use the audience retention report to get an overall sense of how well your video held it audience.

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