Which storytelling methods does Google recommend for use within your YouTube campaigns?

  • Wide shot, tight shot, the close-up
  • Tease/amplify/echo, direct shot, the follow-up
  • Contrast/context/color, immersive shot, the payoff
  • Focus, animated shot, the best-case

The correct answer is:

  • Tease/amplify/echo, direct shot, the follow-up

Google recommend“Tease/amplify/echo, direct shot, the follow-up” story telling methods for use within your YouTube campaigns. There are many ways to tell a story. Google outlined three trusted media sequencing and amplification frameworks that work powerfully within YouTube’s creative canvas.

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