Myra wants to reach consumers her company already has in their CRM. Which Intent audience solutions on YouTube should Myra select when building her campaign?

  • Consumer Direct and New audiences
  • General Purchase and Return audiences
  • Customer Match and Similar Audiences
  • Ideal Candidate and CRM audiences

The correct answer is:

  • Customer Match and Similar Audiences

Customer Match and Similar Audiences – Consumers that you have CRM data for Re-engage existing customers, find new users, or develop similar audiences based on data such as email, address, phone number, or device ID.

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