Ira’s planning a YouTube campaign for a new bridal shop looking to attract brides-to-be. He’s sure that Intent audience solutions offer the best chance at success. Which intent audience solution should he recommend to this particular client?

  • Persona Match
  • Targeted Brand
  • Store Visits
  • Life Events

The correct answer is:

  • Life Events

Life Events targeting helps you to target Consumers at important transition points in their lives. For Ira’s YouTube campaign, Life Events intent audience solution will help her to attract brides-to-be for a new bridal shop.

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