In a bumper ad, how much time is usually required to stick the landing?

  • One second
  • Four seconds
  • Two seconds
  • According to Google, there’s no average length for this metric in bumper ads.

The correct answer is:

  • Two seconds

Just two seconds are required to stick the landing in a Bumper Ad. Sticking the landing usually requires about two seconds to give the final thought or call-to-action time to sink in.

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