Which two brand qualities are today’s consumers most likely to find helpful? (Choose two.)

  • Providing a seamless experience.
  • Making it easy to discover new things.
  • Sharing their data with similar vendors.
  • Offering discounts for bulk purchases.
  • Creating an automatic e-mail subscription.

The correct answers are:

  • Providing a seamless experience.
  • Making it easy to discover new things.

Consumers want to buy from brands that help them Discover new things, Find what they need and Have seamless experiences.

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