A single branch of Simpson Shoes has been operating since 1917. A new marketing team member suggested they look into Local Inventory ads. The owner, Bert Simpson, is concerned about where potential customers might see the ad. Where would the Simpson Shoes Local Inventory ad appear?

  • On a billboard anywhere in North America.
  • In Google search from a device within 30 miles (48 km) of the Simpson Shoes location.
  • In a Google search from a device anywhere in North America.
  • On a billboard within 30 miles (48 km) of the Simpson Shoes location.

The correct answer is:

  • In Google search from a device within 30 miles (48 km) of the Simpson Shoes location.

Local Inventory ads appear within 30 miles (48 km) of a store. Google renders an ad to people who are searching for the productthat’s available in that store. Simpson Shoes Local Inventory ad will appearin Google search from a device within 30 miles (48 km) of the Simpson Shoes location.

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