Darren notices that many people viewed specific products on his website without purchasing them. He creates a Google Display Ad to drive sales of those exact products. Which option will best suit Darren’s marketing goal?

  • Dynamic remarketing
  • Affinity Audiences
  • Demographic targeting
  • Custom Intent audiences

The correct answer is :

  • Dynamic remarketing

Darren must choose the Dynamic remarketing option for creating his Google Display Ad to drive sales of those exact products.

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